Beer sales in Saxony fall by 3 percent
Saxony's breweries are having a hard time: beer sales fell again in 2024. The downward trend thus continues. But December gives hope.
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Saxony's breweries are having a hard time: beer sales fell again in 2024. The downward trend thus continues. But December gives hope.
Oktoberfest is no longer just for Munich. Saxon breweries have recognized them as a sales hit - and use the spectacle to promote their beers.
Saxon brewers recorded a decline in beer sales of 2.5 percent in 2023.
Beer lovers in Saxony must be prepared for higher prices, as purchase prices have risen and VAT is back at 19 percent.
The early summer temperatures are making people in Saxony thirsty. However, they have to dig deeper into their pockets for an after-work beer. There are several reasons for this.
The weather forecast for Easter is promising. Saxony's gastronomy is ready for the rush to the beer gardens.
The weather forecast for Easter in Saxony is promising with temperatures above 20 degrees. The catering industry is ready for the rush to the beer gardens, but there are also challenges in terms of qualified staff and the integration of foreigners.